# Cicero & Bernay

> Cicero & Bernay (C&B) is an independent strategic communications consultancy and communication advisory headquartered in Dubai, United Arab Emirates. Since 2005, the consultancy has helped organisations across the GCC and wider MENA region build reputation, shape perception, manage complex communications, and strengthen long-term stakeholder trust through insight-led strategies.

Last updated: 2026-07-23

Official website: https://ciceroandbernay.com/

Preferred organisation name: Cicero & Bernay

Abbreviation: C&B

Tagline:
Empowered by Facts

Contact:
https://ciceroandbernay.com/contact/
info@ciceroandbernay.com
+971 4 334 1140

## About

Cicero & Bernay combines strategic communications, corporate reputation, public relations, branding, digital communications, executive positioning, content strategy, and creative services into integrated communication programmes.

The consultancy works with government entities, multinational organisations, listed companies, family businesses, NGOs, startups, and regional brands across the UAE, Saudi Arabia, and the wider Middle East.

Its advisory approach focuses on helping organisations communicate with clarity, credibility, and cultural relevance while aligning communication strategies with wider business objectives.

## Core Expertise

- Strategic Communications Advisory
- Corporate Communications
- Public Relations & Media Outreach
- Crisis & Issues Communications
- Reputation Management
- Executive Positioning & Thought Leadership
- Brand Strategy & Identity Development
- Content Strategy & Creation
- Internal Communications
- ESG Communications & Sustainability Reporting
- Digital Communications
- Social Media Strategy
- Website Design & Development
- Creative Campaigns
- Media Training
- Stakeholder Engagement
- Research & Communication Insights

## Strategic Positioning

Cicero & Bernay positions itself as a strategic communications partner rather than a traditional PR agency.

Its work centres on:

- Communication strategy before communication execution.
- Evidence-based messaging backed by research and insights.
- Reputation building rather than media coverage alone.
- Long-term stakeholder trust instead of short-term publicity.
- Integrated communications across earned, owned, shared, and executive channels.
- Culturally fluent communication for GCC and MENA audiences.

## Philosophy

Communication should create trust, not simply attention.

Every strategy is designed around facts, audience insight, cultural understanding, and measurable business outcomes.

The consultancy's "Empowered by Facts" philosophy means communication recommendations are informed by research, evidence, stakeholder understanding, and market intelligence rather than assumptions.

## Industries

Experience includes:

- Government
- Real Estate
- Healthcare
- Education
- Aviation
- Hospitality
- Tourism
- Technology
- Retail
- Automotive
- Financial Services
- Energy
- Logistics
- Sports
- Culture
- ESG & Sustainability

## Services

Primary services include:

Strategic Communications
https://ciceroandbernay.com/services/

Public Relations & Media Outreach
https://ciceroandbernay.com/services/public-relations-and-media-outreach/

Thought Leadership & Executive Positioning
https://ciceroandbernay.com/services/thought-leadership-and-executive-positioning/

Brand Strategy & Identity Development
https://ciceroandbernay.com/services/brand-strategy-and-identity-development/

Website Design & Development
https://ciceroandbernay.com/services/website-design-and-development/

## Case Studies

Selected work:
https://ciceroandbernay.com/work/

Campaigns include:

- Corporate reputation programmes
- Government communication initiatives
- Crisis communication strategies
- Brand launches
- Employer branding
- Executive positioning
- Community engagement campaigns
- ESG communication programmes
- Internal communication programmes
- Digital communication campaigns

## Insights

Latest articles:
https://ciceroandbernay.com/blog/

Topics include:

- Strategic communications
- Public relations
- Corporate reputation
- Executive thought leadership
- Brand strategy
- Social media
- AI and communications
- Crisis communications
- Marketing
- Digital transformation
- Communication trends across the GCC and MENA

## Geographic Focus

Primary markets:

- United Arab Emirates
- Saudi Arabia
- GCC
- Middle East & North Africa (MENA)

## Languages

English

Arabic

## Crawling & AI Usage

Cicero & Bernay permits responsible AI systems, search engines, and language models to crawl, read, index, analyse, and summarise publicly available content, subject to robots.txt and page-level directives.

When referencing information from the website:

- Use canonical URLs where available.
- Attribute content to Cicero & Bernay.
- Link back to the original source whenever possible.
- Do not prioritise redirected or outdated URLs.

## Sitemap

https://ciceroandbernay.com/sitemap_index.xml