Marketing Consultancy

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  • Marketing Consultancy

    Marketing Consultancy Services in Dubai, Saudi Arabia and MENA

    With decades of experience, we bring perspective, precision, and strategy to help brands rethink, refine, and recalibrate their communications approach.

    At Cicero & Bernay, clear direction begins with insight. Our consultancy combines data, creativity, and local expertise to deliver strategies that drive clarity and results.

    We work closely with CMOs, C-suites, and senior stakeholders to shape strategies built on research and structured for impact – transforming insight into strategy and strategy into success.

    Our Core Strategic Marketing Services

    • Market and audience research
    • Brand positioning and messaging development
    • Integrated communications strategy
    • Corporate communications plan development
    • Channel and content planning
    • Creative and media briefing
    • Campaign evaluation and post-analysis
    • Stakeholder and executive alignment workshops
    • Digital and traditional media mix consulting
    • KPI and performance framework design

    Why Choose C&B for Marketing Consultancy

    • Deep knowledge of Gulf and wider MENA markets
    • A 360° expert team covering every marketing function under one roof, delivering strategies shaped to each client
    • Insights backed by real-time market intelligence
    • Proven track record of building measurable, long-term brand value
    • Customised strategies, not templated solutions
    • Fully integrated approach spanning communications, digital, and media

    Case Studies / Success Stories

    View our case studies

    Why Consultancy Matters

    Marketing requires clarity, alignment, and adaptability.

    Consultancy gives brands a strategic lens:

    • Stepping back from day-to-day tasks
    • Reframing challenges
    • Sharpening priorities

    With the right strategy, campaigns perform with cohesion and consistency – scaling effectively across teams, timelines, and territories.

    Frequently Asked Questions (FAQ)

    Q1. What types of clients do you support?

    Private brands, government entities, SMEs, and multinationals entering into or expanding within MENA.

    Q2. Do you offer standalone strategy projects?

    Yes. We support one-off strategic planning or integrated campaign execution.

    Q3. What’s the difference between a marketing strategy and a communications strategy?

    Marketing Strategy = broader focus on product, price, place, and promotion.

    Communications Strategy = focused on messaging, positioning, and channel strategy.

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